There’s Disneyland, and then there’s the real happiest place on earth: Target. I go there several times a week, allegedly for necessities, but mostly to grab a Starbucks latte and stroll the constantly changing, brilliantly edited displays of things I never knew I needed until now. Such as: plaid beauty products. Yes, plaid! As part of a genius storewide theme this fall (centered around a clothing/home collection from designer Adam Lippes), the trendy pattern has popped up on everything from shampoo to lip balm—and proving the power of packaging, I want to buy all of it. Even things I rarely use, like mouthwash. Which of these preppy beauty/health goodies will you be snatching up before they disappear?

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Fekkai plaid shampoo and conditioner, $29.99

Remington headbands, scrunchies, elastics and flannel knot headwraps, $4 to $7

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Sonia Kashuk triple train case, $19.99

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Sonia Kashuk two-zip purse kit, $11.99

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Sonia Kashuk The Sultan kabuki brush, $12.99

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Sonia Kashuk Grand Bazaar chubby brush set, $19.99

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Sonia Kashuk Grand Bazaar liquid lip, $11.99 each

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Sonia Kashuk Grand Bazaar Illuminating loose powder, $12.99

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Up & Up plaid tissues, $5.59 for 4-pack

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Remington bun bows, $5 each

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Up & Up 30-ct. plaid bandages, $2.99

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Listerine, various flavors, $4.99

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Limited-edition plaid ChapStick, $2.99 (epic for the lip balm addicts among us)

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Well done, Target, but we spot one thing missing: Where’s the plaid boar-bristle brush? This seems like such an obvious oversight.

A photo posted by Target Style (@targetstyle) on Sep 26, 2015 at 12:51pm PDT

Want to know what’s trending in beauty now? Check the Lipstick Index: